03.   MELBOURNE CINEMATHEQUE 2021




IDENTITY / PRINT / MOTION  
Supervised by: Waren Taylor 

Proposed identity for the 2021 Melbourne Cinematheque season. The proposal includes promotional posters (static and motion variations), as well as a DL to A1 season sechedule/program and promotional screens.  


The identity pays tribute to traditional film making techniques through the symbolism of the hand as prior the software, directors and editors would cut and rearrange film by hand, to make the cuts and edits required for the end result.